Aristotle, Mill, Kant Essay Example | Topics and Well Written Essays - 250 words

Aristotle, pulverisation, Kant - show Examplemorals, Utility, or the Greatest Happiness Principle, holds that actions are right in proportion as they feed to promote happiness, wrong as they tend to produce the reverse of happiness (Sharman, 2005).Ideally, Mills ideal of morality at last associates virtue with happiness. He believes that we first learn virtuous actions by linking them to pleasurable things. Mills supremacy of morality was founded on the basis of advocating for fairness in the legislation of Britain.Kants supreme moral principle states Act only on a maxim that you can will to be a universal law (Kant, 1964). To put it simply, Kant believes that each one should act as if his actions are ultimately contributing to the universal law. He therefore approaches morality from the common sense approach. He believes that a idol will is ultimately good. Kant (1964) believes that morality is the process of doing what the society generally permits as acceptable. Morality in volves making rationalizations in order to end up with a decision on what is the right thing to do when in a dilemma situation. However, the rationalization must always be consistent with the moral law and in addition to that it must also be done only for a moral

Product development Assignment Example | Topics and Well Written Essays - 1750 words

Product development - Assignment ExampleProduct development work on is basically an introduction of a newly product which every company has to go through at a certain point of time. Individuals needs and wants change with time, therefore it is essential for the organisation to tailor an existing product or develop a new product in unanimity to those needs. Aims and Objectives The aim of the research would be to find bulge out whether product development is the best way to have matched value and in doing so achieve the following objectives Impact of product development in the current fast-moving environment. Identify how product development can result in higher market share. context and Methodology Presently, competition has increased so much that it has become essential for every company to accession a competitive edge over its competitors by adopting mingled strategies and methods. The purpose of this study is to find out the role of product development in achieving com petitive advantage and increasing companys market share. This research will be based on secondary data, where I would be going through various research reports, working papers and publications on product development. Literature Review Though developing a new product is not at all an easy task to do, but to get through and maintain your position in the industry, it is essential to build up a new product line. To do this, it is important to conduct a detailed survey in order to come up with a product that perfectly butt againsts the requirements of your target market. Mark Abraham has defined product development as a military operation of creating and altering products delivered to the consumers and doing variations that are significant and demanded by the customers. He further said that an item can neer be considered a product until it is not delivered properly. Therefore, the care for of product development similarly includes various departments same(p) marketing, testing, t echnical, quality service and many others within the organization. As mentioned earlier product development is a intricate process and the positive result can only be achieved if this process is broken down into various steps and each step is successfully completed. New product development not only helps meet the needs and wants of an individual which in turn increases companys overall sale but also helps maintain its competitive position. (Mark Abraham, 2011) In another study which was conducted by Khade and Alan it is said, companies in order to gain competitive advantage should offer customers with what they demand and at a cost they are willing to pay for it. agonistic advantage can be gained by different means but two most workable methods include utilizing experience curve and through product development or innovation. The intelligent use of both these methods can help in achieving a competitive advantage. When does a company have competitive advantage? It is when a company is ahead of its competitors in terms of quality products, profit and attracting consumers. This can be through with(p) by producing superior products, providing excellent customer service and attaining lower cost. All this come under the process of product development. In todays fast changing environment, it is difficult for the organizations to cope up with the growing needs of the people. Therefore, only organizations that are successfully able to meet these needs by developing new products are able to sustain their position in the market. (Khade, Alan S,2003) Presently, there are so many companies in a single industry that it has become difficult to compete. Competing on services and price is not sufficient in current

Knowledge Management of Intel Corporation Inc Essay - 2

noesis Management of Intel Corporation Inc - Essay ExampleThis research will begin with the statement that Knowledge Management is the process of converting a firms friendship from tacit knowledge to explicit knowledge. Many firms in the modern world face this challenge. Intel, despite it being at the heart of culture technology, faces this very problem of Knowledge Management. This is especially with regard to its legal surgical incision which is facing knowledge management studies. The principal(prenominal) issues include lack of modern systems to help in breach knowledge management, lack of better ways to convert tacit knowledge into explicit knowledge. The other primary(prenominal) problem is the fact that there is less upkeep from top management with regard to implementing proper Knowledge Management system and strategies in Intels legal department. Lack of motivation to employees to engage in conciliate knowledge management practices is also another issue. Because of the grave nature of the need for better knowledge and information management in any legal department, Intels not exempt, the recommendations that have been made include acquire a new IT system, keeping a constant maintenance and updating of knowledge and increased support from the top management. Intel Corporation Inc. was founded in 1969 by Robert Noyce and Gordon Moore. It has constantly grown to become one of the most valuable companies in the world. As of 2014, its annual revenues had reached over $54 billion. The firm serves millions of customers from over 120 countries around the world. Its main focus is the manufacturing of computer motherboards, computer processors and ne twainrking and communication products. The firm has over 100,000 employees who work in over 168 sites including its headquarters. A look at Intel Corporation indicates that the firm has problems with regard to Knowledge Management in both these two areas of Knowledge Management. The firm is one of the fir ms with a good working environment for most employees.

Administrative office management Essay Example | Topics and Well Written Essays - 2000 words

Administrative bunk management - Essay ExampleAdvances in telecommunication throw changed managerial and administrative duties in the plaza environment.Leadership styles adopted ar largely due to these pressures. Administrators no longer carry off conflict management and crowd dynamics the way thy used to C arr development, legal issues and ethics bear also taken a shift from the conventional approaches. These changes leave alone be examined in detail below. (Scholtes, 1988)There are three main schools of thought that determine leadership styles adopted. Some researchers claim that certain people are simply born with it. They have the might to influence otherwise people natur anyy. On the other hand, other experts suggest that leadership styles are dictated by the given situation facing a group. Groups will change their leadership styles to fit into these ideals. Lastly some people believe that strategies will define the leadership path taken in relation to the leadershi p traits present within the group.Depending on the three factors discussed, supervisors have the option of choosing one of four leadership styles. An autocratic leadership style is one characterized by leaders who utilize their positions to affect decision making fulfilles. On the other hand, there are also participatory leadership styles where members of a group or those being led have a say in leadership decisions authority is not exclusive to one individual but is shared equally among all other stakeholders in the group. In Laissez faire type of leadership, the group largely determines decisions made. Specific leaders play brusk or no role in the decision making process tasks and objectives lay in the work force of the people. Lastly, there is the abdacratic leadership style. Here, no single individual takes up the role of a leadership and the group does not also bother with authority. Consequently, such a leadership style has been deemed as the most otiose because it eventu ally leads to the breakdown of the group. However, because of the pressures exerted by the up rise in telecommunication and the effect that this has on office work, there is a need to adopt a more proactive approach to leadership. This was brought forward by MacGregor (1978). He asserts that true leadership is achieved through with(predicate) transformational leadership. The latter term means uniting members of an organization through a common vision. It also means applying the following processesValueIntegrityTrustThe concept of transformational leadership became very relevant to the office environment due to advances in telecommunications. The latter changed peoples role in the office from being mere tools to becoming part of the organizational strategy. Changes in telecommunications brought about shift from the conventional transactional leaders. These are leaders who focus only on making other people follow their strategic will. much(prenominal) leaders are bale to make large numbers of employees follow them but lack the ability to yield quality results. Transformational leaders are those ones who focus on quality of work even when they do not have many numbers rallying behind them. Bass (1990) and Avolio (1995) developed a mode of quantifying the extent of transformational leadership within nay one organization. It was achieved through five dimensions intellectual stimulation, individualized consideration, sacred motivation, idealized influence in both the behavioral and attributes realms.Telecommunications have also created more emphasis on the issue of employee satisfaction. This is because many workers now have access to vast amounts of resources about their rights through the internet. Consequently, employers have to learn that they satisfy those needs. On the other hand advanced telecommunications have assisted leaders in the process of satisfying their staff. They now place a lot of emphasis on the path-goal model of leadership. In this approac h, leaders aim at achieving organizational goals by eliminating all the

Multinationals and Global Business essay Example | Topics and Well Written Essays - 1500 words

Multinationals and Global Business - Essay ExampleBefore the merger, these companies had been rivals and the process of bring them together ensured that both of these companies were able to put aside their rivalry and cooperate in an international train becoming among the most dominant oil and gas companies in the world. Since its formation, Royal Dutch Shell has always grown and evolved according to the different circumstances that it has encountered essentially ensuring its success where many others have failed.According to J unrivalleds (2005, p.164), in the twentieth century, firms sought to access knowledge to develop technology that are distinct from but modern-day to those created by their parent companies. At the period of its formation, the two parts of Royal Dutch Shell were not merged, but were kept separate as a result of nationalist sentiments in both the Netherlands and the coupled Kingdom. The result is that these two parts of the connection continued to be run a s separate entities with one based in The Hague and the other in London. The portion based in The Hague took on the responsibility of achievement and manufacture while the one in London took over the transportation and storage of the products. Thus, in secernate to cater for nationalist sentiments in both countries, Royal Dutch Shell chose not to go ahead(predicate) with the merger because to do so might have hampered its operations. This outline can be related to Alfred Chandlers structure follows strategy theory which states that the structure of a company is often determined by its strategy and this is based on the formation of independent units that operate under the umbrella of a parent company (Chandler 1990, p.61 Gopalan and Stahl 1998, p.32). Thus, through its headquarters, Royal Dutch Shell was able to continue coordinating the activities of its Dutch and British units without whippy their independent nature.Royal Dutch Shell chose to begin its

The Supply Chain of the Video-entertainment Industry Essay

The Supply Chain of the Video-entertainment Industry - Essay ExampleWith revolutionized digital technology, now movies and other shows can be watched on various devices including the traditional video set and regular wide awake phones. All of this has been made possible due to the fast speed of internet connection with optical fiber cables (Fiber to Home, n.pag.). Television subscribers like Comcast Corp. even offered live TV cyclosis on mobile phones although they were not able to provide as many shows (Nakashima, n.pag.). The concept of mobile idiot box started even earlier in Japan (Desperate Housewives on the Phone, n.pag.). While the supply mountain range of the video-entertainment industry is not entirely digital, the development of online video serve for television such as that by Intel (Ramachandran & Sharma, n.pag.) shows proves to be a threat for television subscribers as this development may provide faster digital delivery. What department of the supply chain has t he largest sunk costs? It could be said that the HDTV (high definition television) segment of the video-entertainment industry has incurred a great sunk cost due to the arrival of high internet speeds and mobile television in the recent years. The demand for video on-demand via Netflix, Hulu.com, and other providers is increasing slowly but steadily. level(p) Intel has arrived on the scene with an online television streaming service. The television pay services have ranked in the bottom having an American Customer Satisfaction Index (ACSI) of 68 (Donner, n.pag.). Therefore, as internet connections keep get faster due to gigabit-per-second connections (Fiber to Home, n.pag.), it is likely that demands for online television streaming may increase. Had the FTC not stepped in the IE-Netscape case, would have Windows market power ?been challenged by Netscape? Why or why not? Indeed, Windows market power would have been challenged by Netscape Communications of its monopolistic practices that promote a non-competitive economic environment. The investigation done by the Federal Trade Commission (FTC) allowed the legal workers of the Justice department to find out evidence regarding Netscapes claims of Windows trying to dominate the market by distributing its web browser Internet Explorer as part of the operating system (Play nicely, or not at all, n.pag.). The FTC intervened with a legal investigation that might allow other Windows competitors like Sun Microsystems and others to single file antitrust lawsuits claiming that Windows has monopolized the market. It could also be that If you be AT&T, how do you be deduce the most dominant impostor in the industry? Although television sets are popular among Americans, television pay subscribing companies like AT&T rank really low in the ACSI. In order to become a key musician in the industry, AT&T should positively take up opportunities present in the external environment. Also, it should come up with new ideas that cater to the needs and demands of its consumers rather than ignoring them. It should focus on improving the quality of its services so as to retain its customers. Also, more options should be considered as the environment provides various opportunities to counter its competitors, in general online video streaming companies like Netflix and Hulu.com, so as to build its market shares and have satisfied customers. If you are Hulu, how do you become the most dominant player in the industry? Hulu could improve its position in the market and be a dominant player by increasing its database of movies and shows to provide streaming of television programs so that its customers can have a similar show-watching experience as that provided by a traditional pay subscription. The

Someone to Respect and Admire Research Paper Example | Topics and Well Written Essays - 750 words

Some unity to Respect and Admire - Research Paper vitrineHe earned his electrical technology degree from Mysore University. He later earned his degree in computer science Indian institute of Technology (IIT), Kanpur. IIT is treated as one of the top coordinateing colleges in the country. In 1981 Mr. Murthy founded Infosys Technologies alongside six of his friends. Some will even be surprised to enjoy that none of the friends actually ha the capital of start the companion. However wife of Mr. Murthy, who also happened to be an engineer by profession had somehow man maturated to save Rs. 1000 i.e. $250 that was donated by her for the company. Since then it really has been a faggot tale. From the extreme modest beginning the company has become a corporate giant achieving one victory after the other. In 2001 the company became was chosen as the best managed company in the Asia. It is also the biggest exporters of software from India. From its humble beginnings the company has exp anded its horizon and is present in all everywhere the globe with over 60 offices including the U.S. (Barney, 2010, p.216). Essence of integrity and Ethics in the leadership The best way to focus on the essence of integrity and ethics is probably through an example. With an objective to interview Mr. Murthy an interviewer once visited the office of his. It is express that at that point of time the company had suffered loss in stock value growth. When the topic was asked to Mr. Murthy the event given by him was amazing, inspirational and ethical to say the least. As per Mr. Murthy the advice given him to the colleagues in not as well as look at the stock market as it was believed by him that there is so very lilliputian to look at the stock. According to him to main objective of the company must be to maintain enhancer to the investors, no to violate the law of the land and maintain harmony in the society and deliver fiber products to the clients on time (Singhal, 2003, P.45). Insight into the leader Mr. Narayana Murthy is truly an inspirational leader to say the least. It has already been discussed just about the journey of the company from its modest beginning to the pinnacle of succeeder. It was once said by him only that a true leader is the one who leads from front. A true leader leads by example. He sacrifices more than anyone in the quest of excellence. It has always been the belief of his that if confidence is provided to the people tremendous things force out be achieved. It has been the belief of the commodious man that people having entrepreneurial strengths must have ideas which are marketable in nature. Success cant be achieved alone, the very essence learnt by him at a very young age from his father paid rich evidence in the success as he believed that entrepreneurship is a endurance contest but a hundred meter dash. In the year 199 the company became the first registered Indian company listed on American stock exchange. As per a poll by Asiaweek Mr. Murthy was chosen as one of the most powerful people in Asia. He was also voted as the best CEO (Murthy, 2010, p.9). The standouts of the mortal The factors influencing the success of Mr. Murthy are undoubtedly his vision. Once it was said by him that beyond certain point specie should only be treated as a power and opportunity to give something back to society. everyplace the course of time this has always been backed up through his actions. The driving force behind his success is not destination, but the love of the journey. Here another example must be taken. It has become a corporate culture to work for late hours, something which is a

Marketing Concept to the 21st century Business of Starbucks Essay - 1

merchandising belief to the 21st century Business of Starbucks - Essay ExampleThis requires marketers to constantly upgrade their marketing tactics and strategies. In the 21st century, marketing is quite different from what it used to be a century before. One creation that has gained interest among the marketers is race marketing. Relationship marketing deals with developing long and lasting familys with the stakeholders of the organization. One company that has actually adopted this concept is Starbucks that continues to provide religious services and products while remaining customer and employee oriented. This paper will turn over on family relationship marketing and its application within one specific organization which is Starbucks. Description of the Marketing Concept As competition is increasing throughout the military man, companies stick out to constantly readjust their marketing strategies in order to gain an edge over the competition. In this era, companies are b ecoming increasingly people-oriented, that is, they develop their operations to suit the needs of their stakeholders. These usually include in most cases the consumers and with new concepts developed, employees have also bring forth the central focus on the companies. Employee oriented companies have become more common in the service industries where employees form the face of the company. Thus the concept of relationship marketing has emerged in todays world that companies are increasingly adapting to in order gain a good share of the market. In relationship marketing, the aim of the company is not profit maximization but rather retaining good relationship with its stakeholders, specifically the consumers. Palmatier, 2008 defines relationship marketing as the process of identifying, developing, maintaining, and terminating relational exchanges with the purpose of enhancing performance. This relationship, though is falsely attributed to sustain to only the consumers, is in fact de veloped with all stakeholders including the consumers, employees and the community. Gummesson, 2002 further broadens relationship marketing to total relationship marketing where marketing is extended from CRM approaches to developing relationships with all stakeholders of the company. He defines the concept in the following terms, original relationship marketing is marketing based on relationships, networks and interaction, recognizing that marketing is embedded in the total perplexity of the networks of the selling organization, the market and society. It is directed to long-term win-win relationships with individual customers, and value is jointly created between the parties involved. It transcends the boundaries between specializer functions and disciplines (Gummesson, 2002) In terms of the consumers, the aim of the company in relationship marketing is to develop long-lasting relationships. This is make by orienting the company to meet the needs of the consumers. Companies th at aim at relationship building contract regular surveys and feedbacks. The purpose of these surveys is to better understand the customers and to align the operations of the company with the changing needs of the consumers. Companies practicing relationship marketing consistently innovate their products and services to better serve their customers. For example, recently many retail outlets have developed their Android presence. Consumers can easily download applications and order for their products through their cell phones conveniently.

Date Rape Essay Example | Topics and Well Written Essays - 1000 words - 1

Date offend - Essay ExampleWhile majority of get wind rape victims are women, men can until now fall victims to such violation. The rape need not occur during a check, and such things happen nevertheless among married couples. It is in fact a bothering estimate of 14-30% of all adult women have been raped or experient attempted rape (Burgess & Burpo, 2012, p.749). It is even up more bothering that college-aged women make up the largest share of this percentage. Furthermore, it is not promiscuous to know that 84% of rape survivors knew their assailants (Burgess & Burpo, 2012, p.749). The staggering number of date rape incidence and all the factors adjoin it such as misconceptions, social stigma, and abuse and misuse of drugs and alcohol should be prevented in order to better any erroneous beliefs, remove social stigma that silences the victims, and educate other people on the cause of substance abuse and misuse to eventually lessen the incidences of date rape. Interesting F acts 71% of rapes are be after or premeditated. Women are the ones most likely to be vulnerable when spending time along with a man. matchless of the major problems of date rape is that majority of the effects are unseen or even unheard. This means that many incidents may have been left unreported. It is said that less than 5% of college women who are victims of date rape report the incident to the authorities. However, around two-thirds of these victims confide into someone about their ordeal. In another study, 40% of these college-aged victims do not report the date rape because of fear for reprisal or social stigma (Sampson, 2002, p.4). One report states, 30% of respondents said a woman is partially or totally responsible for cosmos raped if she was drunk (Grubb & Harrower, 2009, p.63). Furthermore, in a large study, it is reported that 22.8% of college rape victims already experienced some form of sexual assault before. There is also a possibility of that serial rapists are common among date rapists, for there is a report saying that 96 males were responsible for 187 incidences of rapes (Sampson, 2012, p.10). The numbers continue to outrage when a National Survey on Drug Use and Health reports that 75% of male students and 55% of female students had been drinking alcohol or taking drugs before the date rape. Considering the fact that most date rapes are unreported, there is still an average of 25% females who are reported to be victims of date rape. unresisting and Active Causes Misconceptions, social stigma, and abuse and misuse of drugs and alcohol should be looked into as major components of this horrific effect against women, mainly. One, some people have particular prejudice, false beliefs, and even stereotypes about rape, rapists, and rape victims. For example, it is a widespread idea that a womans dress may provoke a man to be sexually aggressive. There may also be incidences when flirting may be misinterpreted as interest group in having sex. There are also gendered social roles that makes one think men should pursue women, and that women should be passive and unassertive. Men might erroneously think that women expect aggression or compulsion in sexual acts. Worsening these misconceptions is the lack of knowledge. According to Burgess & Burpo (2012), there is a number of women who have experienced events that meet the legal definition of rape, but fail to describe these events as rape

Company Introduction, Market Segmentation, and Product Positioning Essay

club Introduction, Market Segmentation, and Product perspective - Essay ExampleHowever, today, it has hit the roofed to immeasurable lengths. For a young gild that is barely ten eld old, the financial performance is excellent. It had opened three other branches in other states including Ohio, Michigan and Massachusetts. However, the corporation has also opened a branch in Australia which is thriving like its mother company. The company distinguishes itself as desist flair trademark and offers high fashion clothing to reach the public at affordable prices. The Companys mission statement is when the customer looks good, we look good. In light of this, the main aim of the company is to ensure their customers look trendy and thus keep up with fashion (London Business School, 2008). Trendy Fashionista has everywhere 500 employees in all their five branches. Additionally, it boasts of a wide range of customers from all backgrounds. The garment interchange are not the average cl othes found in cloth stores. The companys fashion designers go an extra mile to make clothes that are unique. This coupled with the fact that the company sells its clothes at fairly cheap prices makes Trendy Fashionista the perfect destination for a fashion conscious individual. marketing Plan Introduction The fashion industry is ever changing due to contribution of companies like Topshop, H&M and Zara (Helm, 2008). Consequently, factors affecting the clothing industry go away influence trends in the high fashion world. In the clothing industry, customers preferences vary according to their ages and body types. Furthermore, the demand for clothing is affected by population surface and patterns. It is important to note that demographic trends are the driving force in the fashion. The company puts all these factors into regard before setting up their market plan. Financial Goals The most important goal for Trendy Fashionista everyplace the next ten years is to increase its revenu es by at least 40% each year. This way, the company shall make at least 50% in profits and hence be a useful business. Furthermore, the company intends to start online shopping. It has been realized that most shoppers would rather shop online due to their hectic schedules (London Business School, 2008). Additionally, it intends to expand its manufacturing capabilities. At the moment, once the fashion designers finish their job, the company has to outsource manufacturers. Therefore, the company needs to start make its own clothes. Furthermore, the company intends to increase its distribution and possibly open one more store in Australia. This will take care of the growing clientele base in Australia. Finally, the company intends to start fetching part in community development. The founders are passionate about developing the community and thus the maneuver is to set aside $10,000 to be donated to various Non Governmental Organizations. Non Financial goals The company intends to i ntroduce a revolutionary product line, lightweight luggage. After a lot of research, the company has discovered that todays traveler is tired of heavy luggage. Therefore, the company designers have been working on a new product that will lighten the travelers experience and if possible make the experience enjoyable. The luggage has been customized not moreover be easy to carry but also easy to improvise. For example, the product comes with an inbuilt charger which chiffonier be converted into a phone. The biggest challenge that the company has so far is that it lacks an internet

Analysis and your opinions Essay Example | Topics and Well Written Essays - 250 words

Analysis and your opinions - Essay ExampleYet, he is the genius to produce conscious moral difference between good and evil. Uncontrollable and shameless desires make him wild eventually and that is the main point Socrates presents in his theory. Callicles alike elaborated a philosophical nonion for us, desires if cheery can generate blessedness and if they can not satisfy some of the desires or wishes then bureau produces insanity. The insanity to stimulate the unattainable by any means and this perspective is guilt proof, which produces further partiality based ideas. Gaddafi would be called a servant of his desire, who would jump from one desire to the other to gain happiness and would eventually end up being more frustrated instead of contended.The logic I capture in this response is that happiness is neither linked to power nor to the achievement of desires. Secondly, soul or ethics of a somebody defines his comprehension of justified acts. When one person has dissuad ed his soul with persistent torturing and lashing acts, how would he be able to feel joy or pleasure and when he will not be able to feel it, he will indulge in more devilish acts to attain the sentiment of happiness.Student 2 The desire is the main criteria of measuring the evilness of the dictator. Illicit sexual desires and advances also lead to illegal attainment of such pleasures. Again, when such actions are taken by a person he never gets enough of it, the desire increases and the spiral (of desires) against him gets

Macroeconomic Stock Project Essay Example | Topics and Well Written Essays - 500 words

Macroeconomic Stock acoustic projection - Essay Examplehe period of investment is just over a few months so for the portfolio to get a suitable yield, numerous purchases and selling of different stock are done on daily basis or deep down a short time period within a week. For example, the purchase of 1363 SouFun Holding (SFUN) contend at $74.28 on 2/24/14 leads to a total sale of the same shares on 2/26/14 at $76.31. Essentially a capital gain of $2.03 per share is made in the process. Hence the strategy of buy low and sell when blue works in this scenario.The various stocks mentioned above helps in portfolio diversification by reducing the specific risks of apiece stock invested. Investment in XUE stocks was stable at $5.79 hence no gain was realized on this particular stock. This can be accounted by very little business acquisition and activity by this company during this period during the trading period. Vipshops holdings (VIPS), however, is bullish, Goldman Sachs involveme nt in upgrading this companys business activity has elevated the share price.Weibo Hu analysis has projected a market growth of 0.5% in VIPS apparel subsidiary in China and the credibility of the company signifies potential positive growth in the future. If the portfolio had stocks that had their prices rarely fluctuating within the two days of trading, the trading position is closed. The same was done for stocks that were making capital gains.Just same any real diversified investment portfolio, the well performing stocks like VIPS and SFUN offset the short call capital loses made by bearish stocks like XUE (Xuenda Education) and CCIH (China Cache International).Above is CCIH (China Cache International Holdings) share price being bearish over a three month period of trading. This led to sylphlike losses in the portfolio considering the shares were never held longer than a week.ZEN (Zendek incorporation) stock price rose comfortably after the initial public offering. The share t raded above the $10 mark, but this portfolio however did not

Education Essay Example | Topics and Well Written Essays - 500 words - 23

training - Essay ExampleThis means that students relying on these programs lag behind in terms of technological progression and ar not able to compete for jobs with their counterparts from other schools (Ross, 2006).Another concern rises from the curriculums colony on theoretical approaches to concepts taught in science classes. Currently, practical examinations contribute very little to the final grades of students. This has make most students to concentrate more than on their theoretical studies at the expense of practical studies. There is withal need for inclusion of critical co-curricular activities to batten down that students develop to their full potential. While there is need to try on academic success, this should not be achieved at the expense of co-curricular activities such as music and drama (Stark & Lattuca, 2013).Having raised these concerns, I believe the following changes can be important in improving the curriculum. ane of the changes relates with alignin g the curriculum to ensure that it emphasizes more on analytical thinking skills required at workplace. scholarship courses at the school should emphasize on science practices. This can be achieved through increasing the lot contribution of practical examinations to the final grades of students while increasing practical classes (Stark & Lattuca, 2013).There is withal need to profit the minimum requirement for entry into mathematics courses in the school to ensure that students who enroll in these courses are able to complete them. This will not only reduce the number of dropouts but also ensure that students graduating from the school have the required standards of mathematical knowledge. The curriculum should further be adjusted such that more emphasis is put on applications of mathematical concepts rather than just learning the concepts in class.Technology programs should also be reviewed to ensure that they equip students with the

Analysis of the microeconomic theory of supply and demand Research Paper

Analysis of the microeconomic theory of supply and enquire - Research Paper ExampleAn soulfulness quantity gather uped is the amount of goods a consumer is resulting and able to buy at a particular determine while a securities industry quantity assumeed is the total amount of goods that all emptors in the market would be willing and able to get at a particular price (Robert and Marc). One will realize that invite foc holds on the buyers choice but not actually the amount that the buyer will purchase and the use of price is stressed in defining the quantity demanded. Market demand is the sum of all the individual demands for a particular good or service. Since market demand is derived from individual demands, it is affected by all the factors that affect each buyer in the market. For that reason, market demand can be said to enumerate on an individuals income, taste, expectations as well as prices of related goods. A demand record usually shows what happens to the quantit y of goods demanded with the variation in their prices with all the other variables affecting the demand held constant. Individual demand curves are summed up horizontally to come up with the market demand curve. The natural law of demand states that the price of a good will rise as the quantity falls, with all factors held constant (ceteris paribus). This becomes so limpid when something becomes expensive in the market since populate will buy less of it. This observation applies to virtually everything that people buy in the market including magazines, nuts, foodstuff education and the rest. The price and quantity then exhibit a negative relationship in all these goods and services-when quantity rises, the price falls and when quantity fall, price rises. The law of demand was then derived by economists from this negative relationship in the midst of price and quantity which was a prescribed phenomenon in the market. This law only applies when all other factors influencing the buyers choice remain unvaried and only price of the good changes. Demand schedule is a table with a list of unalike quantities of a product demanded at different prices, all the other factors affecting demand decision held constant. For instance, demand schedule will show us that when the price of a bottle of maple syrup is $3.00, the quantity demanded will be 2000 bottles per month and as the price increases to $4.00 per bottle, the quantity demanded will be 1500 bottles per month and the rest are shown in the table below. One will clearly notice that the demand schedule obeys the law of demand as the price per bottle increases, the quantity demanded will reduce. Demand schedule for Maple Syrup in a given market damage per bottlee) Quantity demanded (per month) $1.00 3,000 2.00 2,500 3.00 2,000 4.00 1,500 5.00 1,000 When these values are plotted in x and a y ax, a curve is formed which is referred to as the demand curve as shown below Price ($) 5 4 3 1500 2000 Quantity demanded Demand curve therefore, is a curve that shows the relationship between the prices of a good and quantity demanded at such prices with all other factors affecting demand held constant. separately point in the demand curve shows the quantity that buyers will buy at a particular(prenominal) price. The demand curve is also observed to follow the law of demand and according to the law of demand, graphically, the demand curve slopes downward. There exist a variety of events in the market that affect the choice of a buyer. Some of these events will cause a movement along the demand curve

Arguing a postion Essay Example | Topics and Well Written Essays - 1750 words

Arguing a postion - Essay Example furthermore if it comes to a choice between regulated studies on a few animals and treatment for an incurable disease, roughly people reluctantly make the same choice (Morelle).On the other hand, and animal rights activists argue that animal testing and experimentation is ethically and morally wrong, because by experimenting carious medicines on animals, we are selfishly causing them wo(e) for our own benefit. While the standpoint of the activists may be sympathetic, ultimately, in Western society as a whole accepts the sacrifice of animals in the name of science. Joan Ryan, an ex-home office minister quoted, Animal research and testing has compete a part in almost every medical breakthrough of the last century. It has saved hundreds of millions of lives oecumenic. (Ryan).In fact, animal testing may not be the only way to discover fresh methods of treatment and diagnosis. The tests performed provide convenience as most of the test animals resemb le the Human biological arrangement and the results observed in these systems are quite quasi(prenominal) to the effects expected to be observed in Humans. Since Humans cant be used for testing and experimental purposes. Moreover, as animals share similar biological features to humans animal testing has made strides in veterinary medicine as well.On the other hand, there are many people who consider animal testing as mercilessness being inflicted upon the animals, the issue of selfishness is also another reason that these experiments are considered wrong because of the fact that we hurt the animals fairish to gain benefit for our own self. Animal testing and experiments are also considered to violate animal rights those who jump this statement tend to believe that if testing on humans is considered wrong then the same should be considered for the animals (Shukla). All of these procedures and experiments are previously approved by the relevant

Lay-Off due to Economic Difficulties Essay Example | Topics and Well Written Essays - 1000 words

Lay-Off due to scotch Difficulties - Essay ExampleIn this regard, as a human resource professional tasked to evaluate and calculate recommendations for the situation, the following discourse would initially present a description of the facts, the relevant law, application of the law, and suggestions of handling the issue. Recommendations would be proposed in the form of a memo addressed to the supervisor. Description of Facts 1. Advance Notice of 60 schedule days Company ABC employs 100 employees and is therefore covered by the Worker Adjustment and develop Notification Act (WARN) in cases where lay-offs are being reflected on at least 33% of their do force. Supposedly, ABC must provide a 60-day lineup to the employees being laid-off. But since ABC plans to lay-off only 25% and that the reason for laying off is economic difficulties, the 60-day required notice is t hereby not required. In unmatched of the frequently asked questions posted in the US Department of grok, the ce nsure to giving a 60-day notice is hereby addressed if an employer believes their situation is the result an economic crisis, it may apply the unforeseen business circumstance exception however, there could be a burden on the employer to prove why it could not plan 90 days in advance (U.S. Department of elbow grease, 2010). During the frontierination meeting, the only conviction period indicated was that the benefits of the employees would be over(p) at the end of the month. Therefore, there was no stipulated number of days from the time the employees were informed up to the time their services would be terminated. This does not violate any labor law because as the Department of Labor disclosed, the Fair Labor Standards Act (FLSA) has no requirements for notice to an employee prior to termination or lay-off. In certain(p) cases, employers must give the workers advanced notice of mass layoffs or plant closure. The Warn Act provides precise information on advance notice, employer responsibility and workers rights during mass layoffs or plant closure (U.S. Department of Labor, N.D.). 2. gap Pay Company ABC will offer a prison-breaking package that depends on grammatical gender and members of the union. As indicated because men generally are the heads of households and support dependents, ABC is deprivation to offer them more severance pay than women. Some employees are union members and their CBA provides less severance than the Company plans to offer, so management is going to be nice and give them the higher severance amount (Case Facts, N.D., par. 1). According to Employee Issues (2011), under the Fair Labor Standards Act (FLSA) and state equivalents, severance pay is generally considered to be a matter of agreement betwixt employers and workers or employers and unions (Employee Issues.com, 2011). 3. Age of Employees being Laid-Off By suggesting the inverse seniority policy, ABC could face violations of outlawed termination due to Age Discrimination in Employment Act (ADEA). The U.S. Equal Employment hazard Commission revealed that the law forbids discrimination when it comes to any aspect of employment, including hiring, firing, pay, job assignments, promotions, layoff, training, fringe benefits, and any other term or condition of employment (U.S. Equal Employment Opportunity Commission, N.D. ). Application of the Law Since ABC is provision to lay-off a lesser percentage of employees than the prescribed 33% threshold, it is not covered by the 60-calendar days notice for the employees due to be laid-off. However, their

Benefits of Using Ms Office Essay Example for Free

Benefits of Using Ms speckle EssayThere are several benefits of using MS Office and non using MS Office or using an alternative. MS Office is the round one word processing software the alternative word processing softwares normally generate their ideals, therefore being a fabrication of MS Office. Kingsoft Writer, an equivalent to Microsoft Word, Kingsoft Presentation, an equivalent to Microsoft PowerPoint, and Kingsoft Spreadsheets, an equivalent to Microsoft Excel, whereas Kingsoft does non offer a database software or any of the other softwares MS Office offers. Some disadvantages of Kingsoft Office are 1.Kingsoft Office 2009 works with Windows 2000, XP, 2003, Vista, and Windows 7 but not Macintosh computers and 2. If youre a big fan of Microsoft Outlook, youll notice that Kingsoft Office includes no email and contact precaution software. MS office on the other hand provides you with a complete set of productivity and schooling get awayment tools to accomplish routine tasks quickly, effectively manage customer and contact information in one place, do professional-quality marketing communications and campaigns in-house, and simplify database creation and reporting.Microsoft Office provides the Live Preview feature of styles and formatting. That is, the content of the inventory temporarily applies formatting on the focused text or object when any formatting release is moused over. This allows users to view a preview of how the option would affect the appearance of the object, without actually applying it. The final examination layout effect is displayed by using the Live Preview feature. Hardware equipment requirement are high if using this feature.Currently, Kingsoft Office 2010 does not provide the Live Preview feature. Users need to select the specified style and apply it to view the final layout effects. Microsoft Office Excel is a powerful and widely used tool that helps people analyze information to make more informed decisions. Using Offi ce Excel and Excel Services, you can share and manage your analysis and insight with coworkers, customers, and partners, Kingsoft is a viable alternative but is not as advanced as MS Office.

Ethical Challenges Essay Example for Free

Ethical Challenges EssayWhen meeting clients at community and social events the expose of confidentiality and privacy arises. And I agree with Stacey Mason that personal and professional boundaries should non be blurred subject matter that clients should not try to consider social event as an excellent opportunity to talk to counselor-at-law about certain disturbances. I think confidentiality wont be broken if relations surrounded by the counselor and client remain professional and defined.Of course, some clients may think counselor may helping discussed information with the audience, but professional counselor will never use shared information as advantage over the person. I agree that the principles of beneficence and confidentiality should not be violated in whatever case. In situations, when client is viewed as danger to counselor, the last should take preventive measures either reporting legal philosophy or informing the relatives. Thus, I agree with Stacey mason tha t the only case when the principle of confidentiality may be violated is when it is necessary to prevent a suicide attempt.I think that Meagan Bowsers position on key ethical challenges is valid as well. There are clients who dont want otherwises to not about their visits to counselors, and, in such situation, counselor is recommended no to approach the client until the client says something to the counselor display willingness to communication in informal environment. Of course, the counselor should not talk about treatment, counseling or other related issues. I think that counselors should always think of clients privacy and confidentiality.I mind the second situation is more confused and perplexing and professional counselor has to reassure the client that his confidentiality wont be violated as, there are cases, when under severe stress students attempt to break a suicide. I agree with the idea that the key responsibility of the counselor is to persuade the girl to spot par ents about her problems, not to tell parents himself. Only professional counselors are able to process students emotions and direct them in the beneficial way.

Social Development of Late Adulthood Essay Example for Free

Social Development of slowly Adulthood raiseThe Social Development in Late Adulthood LaTricia R. Scott BHS 325 May 20, 2013 Jane Winslow, MA, LMFT Social Development in Late Adulthood Late Adulthood is a time in peoples lives when they come to harm with their lives and reevaluate what they have done or pull throughed in the lieu of what they still would like to accomplish for the remainder of their lives. During this stage of living adults around the ages of 65 get under ones skin to experience a variety of changes in their physical appearance and a dec origin in their health. The process of aging in an individual occurs at different speeds and during this stage older adults are being treated as second-class citizens especially by younger adults. The skin begins to wrinkle at an accelerated rate, the senses lose their acuity, and the voice becomes less powerful. Other physical changes occur like the loss of teeth, bones become brittle, joints become stiff, and the graying of hair. Cognitive changes that occur in new-fangled maturity date are the loss of memory, mostly the working memory or short-term memory.In general, those in later adulthood are less able to integrate numerous forms of information at once. though late adulthood has its challenges it can often be a time of rewarding experiences with family, friends, and reconnecting socially to the world. This typography will address the changes in late adulthood and help potential clients and their familys better ensure this stage of life and how to proactively deal with all the changes. Role and Social PositionIn late adulthood our society sees older adults as useless and non-existent, older adults have transitioned from operating as productive and executable workers in the workforce to facing the myths that older adults are less productive, out of touch, and incompetent. During this stage older adults begin to retire from their lifetime jobs and find the current workforce to be very intimida ting and discriminatory. Living Accommodations allowance from Work to Retirement Female Menopause is when every woman stops menstruating and can no longer bear children.Menopause happens due to the decrease of estrogen in the female body which then leads to the Marriage, Family, and mates Relationships Social Policies Conclusion In middle adulthood there are many changes that occur physically, psychologically, and socially as explained in the above passages. Yet, some say that this is the best time of their life, they experience enhanced self-confidence, commodious sex lives, career success, and enhanced brain functions. lay age adults are better equipped to collide with better life choices and decisions and not worry so much about the negative parts of life.Their difficulty solving skills are greater which allows them to reason more creatively. They are able to enjoy sex freely without the worries of getting pregnant and they feel more confident with their partners. In gener al they are happier about life and look forward to enjoying the rest of their lives. References Dale, O. , Smith, R. , Norlin, J. M. , amp Chess, W. A. (2009). Human behavior and the social indent second line of references please environment Social systems theory (6th Ed. ). Boston, MA Pearson Drury, K. (2009) 12 Steps of Middle Adulthood. Welcome to Middle Age. Retrieved from http//www. rurywriting. com/keith/development. middle. age. htm Zastrow C. H. amp Kirst-Ashman, K. K. (2010). Understanding human behavior and the social environment (8th Ed. ). Belmont, CA Brooks/Cole * References Duncan, R. (2010) Education. Com Family Characteristics of Children tortuous in Bullying. Retrieved from http//www. education. com/reference/article/Ref_Family/ MBNBD (2009) Bullying Statistics Retrieved from http//www. bullyingstatistics. org/ Stepp, D. (2010) Bullying The Family Connection Retrievedfromhttp//familymatters. vision. org/FamilyMatters/bid/34439/Bullying-the-Family-Connection

Obesity as a Social and Medical Problem Essay Example for Free

Obesity as a Social and checkup Problem EssayObesity has become an epidemic in our over indulgent North Ameri washstand society. In addition to body image issues, obesity causes signifi atomic number 50t health issues. Society often views the condition obesity to be a disease when it is actu solelyy a sign of a dis put up catching or environmental. The percentage of our population that is growing overweight is increasing e precise year, and can become a very serious issue if it is not dealt with more urgently. Problems relating to self- cartel, self-consciousness, and isolation can occur as a result. An enduring problem in todays society, especially with kidren, has to deal with sociality. Public appearance is very important to us and when we take upt look good, or run through a low self-esteem, it can strike to further issues possibly fatal. Those with the fat label give way to deal with social problems every single(a) day. The fact they dont look normal causes them to not fit in with the regular clustering and can lead to isolation issues. Being isolated from the majority of the population can lead to problems such(prenominal) as depression and later on, suicide. Another big influence on social problems relating to obesity is the media. any day at some time, somewhere, we are watching TV, reading the newspaper, or searching the web. The media tends to give labels and content to words in which we maturate influenced on. The view that the media portrays to us is that if you are a certain weight, you are obese and vice-versa. Another problem with the media is the amount of time our society spends on it. Time consumed on use slight media takes away(predicate) from time spent doing productive activities such as exercising. However, the corruption in social patterns relating to obesity isnt the only problem. Another big factor stands on the medical side.Obesity is a risk in a number of prolonged diseases. Maintaining a healthy weight is critical in order to cut down the risk of those diseases and additionally, improve your overall health. Many children and youth have fewer opportunities to be sensually bustling at school as physical education classes and time spent be physically agile at school have been reduced. Being overweight or obese has many risks involved. Serious conditions such as a stroke, high blood pressure, and Type 2 diabetes, can occur as a result just to name a few. Linked with health problems is a poor diet.Variations in our pabulum environment have made it challenging to maintain a healthy weight. Society tends to want to work through more fast-food rather than cooking at home because it is cheaper and less time-consuming. We have become lazy when it comes to our diets. We dont take into consideration the Food Guide and basically eat what we want, when we want. Obesity is also a major drain on the economy. The amount of m wizy being spent on health make out because of obesity-related diseases is as tronomical. The Globe and Mail had an article headlined, Obesity cost economy up to $7-billion a year.By eating right and maintaining a healthy lifestyle, our society can cut down economic costs drastically. All we need to have is some theatre, the proper diet, and exercise. Numerous children today are spending less time exercising and more time in front of the TV, computer, or video-game console. Even worse, some schools have banned the use of balls used at recess. An article in the Toronto Star explained why such a peculiar ban took place at Earl Beatty Public School, The letter stated that there have been a few serious incidents in which staff and students have been hit, or come close to being struck, by flying balls. Not only are we lacking in exercise, the catalyst for running around at recess has now been taken away for some. This issue is going to further decrease the amount of physical activity kids partake in, and increase the possibilities of obesity. Commuting to and fro m work also contributes to obesity when you consider that in order to get by, most families need to have at least twain incomes. People often have to commute long distances to jobs, and with the minimal time for meal preparation, fast foods become a number virtuoso option.Furthermore, having supermarkets, as well as other grocery stores open all night, more money is being spent on expensive, half-prepared meals. Children need to have a healthy example with their erects being physically officious and eating healthy. Preventing children from becoming overweight means adapting to the way your family eats and exercises. Many believe that it is the parents fault when it comes to child obesity, and theyre correct. Children dont have the discipline to eat healthy foods and arent capable of preparing home-made meals.It is the parents job to influence and lead the way for our youth. If parents set a better example health-wise for their children, it is exceedingly doubtful that the percen tage of obesity would be even remotely close to where it is now. Managing and preventing obesity can lead to many societal benefits. Having healthy, positive-minded good deal in our cities is always encouraging. Managing obesity can lessen the stress that occurs at work, as well as create a friendlier environment. Having a good work environment has shown to assist productivity, therefore creating better capital.Another optimistic result from obesity management in society is the discipline factor. If those that are overweight can overcome a huge default in their life, by work straining and staying localiseed, it will then translate into other aspects of their day-to-day lives. Our society will become that of a disciplined one, therefore work will become more productive because there is better focus on the tasks at hand furthermore, children in school will become more confident because of how hard they worked as well as their new self-image.Overall, if our world can manage and pr event obesity, living can ultimately consist more of positive vibes and less of anxiety. In conclusion, it is clear we have a serious issue with obesity that impacts many aspects of peoples lives. It is an austere condition that doesnt get monitored with enough concern. Possibilities such as Type 2 diabetes and high blood pressure are the two leading causes from being overweight. Medical, as well as social research can help people further comprehend that weight and obesity issues are vastly social, not individual. We have to start work together on fighting obesity.We are a lazy society and we tend to make things harder than they in reality are. If society works together to help those in need by giving them the courage and confidence needed to make a personal change, this unnecessary burden called obesity can be upheld. It all starts with the right diet as well as exercise and a strong commitment. As short(p) as ten minutes a day on the bike can improve ones health. The ball is in our court, and stronger action needs to be taken. We need to start now because the benefits to individuals as well as society are well worth the effort.

Kudler’s Strategic Plan Essay Example for Free

Kudlers Strategic Plan EssayThe mission statement should be a snuff it and succinct representation of the enterprises purpose for existence (BRS Center for Business Planning, 2010). Kudler ok Foods mission statement is to emerge the finest assortment of their wines and nutritions with a cognitionable backing staff. VisionKudler Fine Foods vision proudlights their image for the future and their motivation. The gastronome grocery stores vision is to sustain superior and graphic symbol foods, at competitive prices, with informal service. Values StatementsThe values statement provides boundaries on how such success result be achieved and establishes a powder compact you ask all stakeholders to accept by answering the question How go out we be shake off as we come after success? (Magus Consulting, 2010). The value statement of Kudler Fine Foods focuses on employees dedication, high standards, and cleanliness. Their employees and customers are priority and Kudler provides the subject matter to inspire employees, which in maintain long-term relationships with customers. Environmental interpretKudler Fine Foods performed an SWOT analysis s send word to determine the play alongs new strategies. To conduct the analysis, the comp whatsoever conducts SWOT analysis to establish its circulating(prenominal) conditions. StrengthsKudler Fine Foods is dispirited, customer-oriented organization in which the owner, Kathy Kudler, interacts with staff members weekly. The confederation canings include a wide variety of timberland fruits, vegetables, wines, and cheeses. In addition, the stores are in excellent economic regions where customers can afford the prices. Further more(prenominal), the firm has repeat customers, which demonstrates that the company has an impeccable reputation and high customer satisf challenge (Apollo Group, Inc., 2007).WeaknessesKudler Fine Foods sells closelyly perishable foods, and close to 12% of the stock is removed from the s helves to ensure freshness, which also tops in waste and lost profits. In addition, the stores take in high payrolls associated with specialty positions and small trouble that makes managing, club, and maintaining inventory difficult for the owner. Kathy is managing all the stores, ordering supplies, and maintaining inventory. A management simulate in which Kathy performs all major activities limits maturement and represents a risk because if she became ill, she would not have a replacement, which would have a negative impact on store operations (Apollo Group, Inc., 2007).Kudlers Fine Foods External analytic thinkingOpportunitiesKudler Fine Foods has the opportunity to fulfill new(prenominal) market needs by including additional bon vivant products to their offer such as chocolate and tea, a fish counter, a deli counter, among opposites. This horizontal expansion of the argument volition line new customers and increase the share of wallet from current customers.Other expansion opportunities for Kudler Fine Foods include the consolidation and growth of the catering business and the entrance to the e-market by offering delivery of bon vivant products and ordering of catering services. The Internet is usually a lower cost channel precondition that less employees are needed to maintain it and to drive an increase of the customer brute.Finally, the most obvious growth opportunity for the company relies in geographic expansion. Opening more stores in the California area and in other states is a possibility for Kudler Fine Foods if they can increase their management capabilities. (Apollo Group, Inc., 2007).ThreatsKudler Fine Foods, like other businesses, faces threats congeneric to the economic conditions of the region in which it sees. The market for gourmet products is very sensitive to economic downturn because intake of such items usually responds to desire rather than necessity. Current unstable weather conditions and natural disasters (lik e earthquakes) due to spherical warming also pose a threat of increased costs of produce if it affects local producers that hang on Kudler Fine Foods.Other threats come from direct and indirect competition. If competitors conduct to expand geographically or to snuff it their product lines to include the products Kudler Fine Foods today provides, this expansion could have a negative impact on the companys bottom line. other threat could be that traditional supermarkets are expanding their offers to include positive products and some gourmet items. Traditional supermarkets usually have higher bargaining power, which allows them to offer lower prices, and they have the advantage of c everywhereing a wide rage of needs in a same location. (Apollo Group, Inc., 2007). analyze of the individual strategies from Week Four and a recommendation for the best dodging for Kudler see strategies below (in pink) and choose best strategyStrategic Plan Kudlers strategical plan involves increas ing efficacy of their management and employees. Firms that implement the strategy of operational excellence typically restructure their delivery processes to focus on efficiency and reliability, and use state-of-the art information systems that emphasize integration and low-cost transactions (Pearce Robinson, 2009). Kudler Fine Foods requires exceptional customer service because the store is a customer-oriented. Companies excelling in customer intimacy combine detailed customer knowledge with operational flexibility. They respond quickly to almost any need, from customizing a product to fulfilling special requests to create customer loyalty (Pearce Robinson, 2009). Therefore, their strategic plan will include ways to retain their customers, as customers are the most important to their bottom-line. Concentrated Growth StrategyKudler Fine Foods should check the concentrate growth strategy. According to Pearce and Robinson (2009), the concentrated growth strategy is the least risk y grand strategy. Successful implementation of a concentrated growth strategy would increase KFFs market penetration. Smaller companies such as Kudler Fine Foods with limited resources can increase market position with a concentrated growth strategy. In addition, this strategy can succor KFF to increase the number of repeat customers and their usage rates (Pearce Robinson, 2009). However, this strategy does entail some risks. These risks include changes in the economy, possible slow market growth, vulnerability to high opportunity cost related to secondary strategic approaches, and the probability of financial losses by KFF related to poor forecasts (Pearce Robinson, 2009). Product development focused on new products Kudler could developProduct development is the process of creating a new product to be interchange by a business or enterprise to its customers. A product can be any item from a book, musical composition, or information service. The task of developing outstanding n ew products is difficult, time-consuming, and costly. However, quality products are not simply casted, but instead they evolve over time through hours of research, analysis, design studies, engineering and prototyping efforts, and finally, testing, modifying, and re-testing until the design has been perfected (Riley, 2009). Kudler Fine Foods is already a supplier of gourmet food and adding burnt umber products to the companys selection would put them another step ahead of the competition.Demand for both coffee and coffee drinks is so high that recent surveys estimate that coffeehouses alone sold $8.3 billion in coffees and coffee drinks and that amount is expected to reach almost $19 billion by 2011, according the Specialty chocolate Association of America. It reports that the United States coffee industry has grown almost 50% from $7.76 billion in 2000 to more than $11 billion in 2005 and the figures keep climbing (Rosen, n.d., p.1). The type of coffee products that Kudler Fine Foods could market is gourmet coffee, flavored coffee, and decaf coffee. Differentiation and customer responsivenessAnother alternative strategy that Kudler Fine Foods may consider to realize growth would be differentiation. Differentiation is designed to appeal to customers with a special sensitivity for a particular product attribute (Pearce Robinson, 2009, p. 204). Differentiation back ups in baseing loyalty with customers as well as it enables an organization to charge a premium for its products and services (Pearce Robinson, 2009). Differentiation helps separate a brand from others and build a reputation for excellence (Pearce Robinson, 2009). Kudler may use differentiation to separate itself from competitors and help build its reputation, which would result in increased customer loyalty and would appeal to those customers seeking for specific attributes.Kudler may couple this strategy with customer intimacy, which tailoring products and services that fit customers (Pear ce Robinson, 2009). Customer intimacy assumes certain degree of knowledge about customers and the flexibility to make necessary adjustments. This long-term approach is designed to satisfy customers. Because Kudler is a relatively small operation with centralized management, it has the flexibility and the resources to grow to know its customers and build the kind of relationships that will result in lifetime customers. Market development by adding a sales channelKudler Fine Foods has been successful in marketing its products through several stores where customers can choose and buy gourmet products. As revealed in the companys SWOT analysis, the superior selection of a variety of products has been a critical strength to support such growth. According to Pearce and Robinson (2009), market development allows firms to leverage some of their traditional strengths. In this proposed strategic alternative Kudler Fine Foods can use its excellent selection of products to appeal to an even la rger base of customers by selling its products through the Internet. Online sales have presented two digit growth rates in the ago four years (Greene, 2009). Internet can be considered a cheaper channel to drive growth given that it requires less capital investment than opening a new location and it reaches a larger base of customers. Advertising in other mediaOther strategic option includes advertising with newspapers, a local radio receiver station or television advertisement. Placing a weekly ad in a local newspaper, KFF will become a known brand for fine gourmet in the Del Mar area. Because the advertisement will be in a local paper, it pinpoints the target market and reduces costs. Kathy should advertise on the radio during florescence hours her free cheese samples and wine meetings. If the cheese, dairy, and wine areas are in the front of the store, Kathy should consider placing it near the back. The last is to compel consumers to walk around the KFF store to see their prod ucts before arriving at the cheese and wine area.Another way to market Kudler is through television. Because Kudler is selling locally, expensive commercials will work against them. By using a local advertiser, the intended message will be seen by consumers in that particular demographic area. be will be minimal because advertising in local newspapers, radio, and television will be do locally. Implementation Plan Create a WBS and Gantt chart for the new strategy. Include objectives, functional tactics, action items, milestones, tasks, resource allocation, and a deadline. In addition, analyze the key success factors for plan implementation. Include cash calculate for the implementation plan and forecasted financials for Kudler. I did this last week, but I was not sure if I did this correctly. serve excel spreadsheet Work Breakdown Structure (WBS)Incorporating a work breakdown structure will assist KFF in their efforts to assign responsibilities and manage time. Currently Kathy is answerable for each department and which takes away her time from other managerial duties. The WBS has four sections, planning and supervision, inventory management, staff management, and marketing. Planning and supervision refers to how Kathy will operate Kudler Fine Foods. Kathy will make plans, verify the budgets, and meet with shift-supervisors for each department.Inventory management is crucial for a gourmet grocery store. Forecasting sales will help reduce chances of ordering too lots food. A customer count can be incorporated by issuing savings cards so customers can attach to his or her key ring. This device not only tracks what customers are acquire but also their geographic location. Food count will let shift-supervisors know how much food should be ordered every two days. Food management must be accurate because KFF offers the freshest foods and ordering too much food will cost the company.Kathy has to manage her staff so that she is not over or understaffed. Because there are six sections to KFF, there should be at least three employees in each department. Employees should strategically be determined in their area of strength. For example, an employee with excellent math skills, they should be placed on the register. In addition, the employees should be cross-trained in the event of someone taking leave. Shift-supervisors are also responsible for coordinating employees schedules.Marketing for a gourmet store is chief to earning sales. Kathy has to study the local businesses, schools, stores, and go through who the competitors are. This understanding will assist in becoming more profitable and peaking customers interests. once Kathy is aware of the other factors, it is easier to strategize. In addition, considering holidays and vacations will alert Kathy of when to expect crowds and order more inventory. To continue to attract customers, Kathy should continue to offer free samples on Saturdays. Once a potential customer is interested, he or s he has a higher chance of coming into the store and spending. A guest check average will assist with ordering inventory because the average calculates the number of customers divided by the money spent in the store.

Julius Caesar Essay Example for Free

Julius Caesar EssayThe turn Julius Caesar by William Shakespear, contains no straightforward associations. friendly relationship is an important element in the play and it also seals the protagonists, Julius Caesars, fate. The friendships in the play be utilise to blind Caesar from the truth and the plots against him. Little gestures the main characters bring about provide perpetrate with Caesar, therefore picture the key to every last(predicate) friendships. The consider would later be lost and transform into betrayal.Although Caesar is mangleed because of the plots against him, friendship is quench considered a valid theme because it had covered the conspirators intentions of murdering Caesar. Caesar was vulnerable to the power of friendship and was blinded by his charge in Decius, Brutus, and the other conspirators. Decius uses flattery and persuasion to form a strong union with Caesar. Decius is an active piece of the Conspirators, so he is motivated into getti ng Caesar to go to the Senate House. The first thing that Decius says when he walks into Caesars house is Caesar, all hailGood morrow, worthy Caesar. (2. 2. 61) Decius would also refer to Caesar as most mighty. This would only make Caesar engender comfortable with Decius. Caesar lost all feelings of doubt and did not presume any plot against him. Decius deceived Julius into thinking that they had a resilient friendship by using his devious words. Caesar was not able to foresee his true unaired friends, such as Antony. Antony grieved the killing of Julius and tried to justify his murder by killing Brutus and Cassius.Antony was one of Juliuss true and trustworthy friends. The conspirators had planned the death of Caesar. Brutus and Cassius, along with Decius, knew they had draw in to Caesar close. Proving Caesar that they had a firm friendship, that would solidify their positioning and leave Julius completely sightless to his doomed fate. Caesars wife Calphurnia has a vision. She sees Caesars statue run with blood and men with swords ring him. This event alarms Julius making him weary, causing internal conflict. Decius would asses Calphurnias dream.Using his quick wit, he would distort Calphurnias foreshadowing dream by stating that it was simply miss-interpreted. He explains that the dream Signifies that from (Caesar) Rome shall suck Reviving blood, and that great men shall matter for tinctures, stains, relics, and cognizance(2. 3. 58) Caesar seems to be amazed by this version of the interpretation. This would be a key point in the play because this vision made by Decius would capture Caesars gullible mind, and the conspirators would gain Juliuss trust therefore gain his friendship as well.Antony proves to be crafty with his actions and words towards Brutus and the conspirators. He deceives Brutus and the other conspirators to gain their reliance and friendship. Antony is angered by the death of Caesar because he was a true friend to Julius. He would mour n Caesars death. After a plan minute of expressing sorrow, Antony would state Friend am I with you all, and love you all Antony is using these words to operate Brutus, he would say this so he could persuade Brutus and put his doubts at ease.Antony asks to give the tribute at Caesars funeral, and Brutus agrees without any hesitation. Antony then gets up to the stage and uses his witty charm and wise words. He starts off with You tranquillize Romans, Friends, Romans, countrymen, lend me your ears. (3. 2. 72) Antony would manipulate and persuade the whole crowd of plebeians to despise Brutus. This betrayal was all led from the murder of Julius. Antony and Brutus would only go to war causing an external conflict. Friendship unfolds throughout the whole play. There atomic number 18 many persuasive and manipulating moments.Caesars weakness of flattery and manipulation would let him be blinded by friendship it is his character flaw and downfall. Trust was very fragile and the key to fr iendship, and in some cases it was easily gained. Brutus and Cassius are very persuasive and clever in their ways of plotting against Caesar. Antony, who was Caesars true friend in all of the conspiracy, gains Brutuss trust only to betray him and justify Juliuss murder. All of these men are fooled or betrayed by the manipulation of trust and friendship.

The concept of truth and perception Essay Example for Free

The concept of justice and perception EssayThe concept of truth versus perception can be observed in nearly all aspects of life. What is the truth these days in newspaper articles, current single-valued function shows or stories that a friend is telling you, is it truth or is it a version of the truth? The complexities intrinsical in this concept of truth versus perception will be discussed in relation to two texts cardinal Angry Men by Reginald Rose, and,. detection Vs Reality by Amit Sodha What is the key difference between truth and perception, and which is more important?The truth is the reality of the fact while perception is the truth comparative to oneself. The mind, the nature of the human being is different to everyone elses. Everyone has lived different lives experiencing different passions, interests, suffering and possessing different capabilities in knowledge. heap argon also brought up in different ways, belonging to different cultures and religions. This d isplay of factors is what makes us who we ar, modify and contributing to our views and perspectives. When contemplating the truth, it is filtered through a wide variety of experiences, knowledge and emotions, resulting in ones perception.For example, an orange is orange, which is the truth. If you view at it through green glasses, it will appear green but the truth is that the orange trunk orange. Perception is like the green glasses, filtering the truth relative to the person that is perceiving it. twelve Angry Men is a in reality intriguing text that is clearly evident of the notion of truth and perception. It is about young boy on trial for the supposed executing of his aggressive father. The jurors have passed whereevidence is laid out, exhibits shown, witnesses are heard, statements of the complainant and the accused are given, and the twelve jurors watch and listen attentively. Now, it is the job of the jury to r severally a verdict as a whole twelve to nothing vote ei ther way, guilty or innocent. Twelve Angry Men highlights the importance of seeing things from more than one perspective. Twelve Angry Men is a play concerning 12 jury men who experience the difficulties of coming to a unanimous decision of murder .In this case the importance of seeing things from more than one perspective is relevant as a young boys life hangs in the balance. Through highlights this through Juror 3 and 10s narrow minded views and the ways in which they must be persuaded. Also it is seen by Juror 8, who feels it only right to have each side of the story broken down and discussed thoroughly. Rose uses Juror 3 to show that certain jurors are wrong and that if they are not open minded and put their personal prejudices aside they are strangle to behave unacceptably and be viewed negatively.Juror 3s biases and obdurateness to be able to see things from the eyes of others really restricts him from doing justice and giving the boy the trial he deserves as does every huma n. Because of Juror 3s aggressive and stubborn nature he is unable to see that the defendant and his son are two different good deal and the importance of the trial and what it will mean to the 16 year old boy if found guilty. He thinks he is doing the world good by getting rid of one of them therefore cloudiness his mental imagery and making it impossible to do justice where ones sees the truth differently through their experiencing which than confuses the truth, and in case of the fair play it will be unfair and a innocent death could have occurred.In the article of Perception Vs Reality by Amit Sodha it statues how Putting Things Into Context, Choosing Your Perception, Skewed Perceptions are faced by individuals in which we have the forefinger to choose to responded and the power of choosing your truth in reality. Therefore even without knowing all of us are faced with obstacles which are known as the truth the way ones foreseen it is the perception which there can interprate into their lives, that federal agency it build their emotion,morals and ethics.

Target Population Essay Example for Free

Target Population EssayMy Target population leave alone vary from sphere of influence to area, contrary pile live in different areas. Some areas people of higher status and fall apart will want high quality goods. Other areas rent could be lower so this could ensnare my choice of attitude as well. Also the time of year could effect my target population, during the summer thither would be more tourists than locals, and non numerous people like to go out to dine during the winter. The sort of the restaurant will affect the target population, how I decorate the restaurant, the choice of colours and sorts of music as well. The choice of advertising will captivate different sorts of target population, if I denote in a higher class magazine or paper, I would get customers with a higher status. If I advertised in a teen magazine I would expect teenagers to come to my restaurant. Advertising on the urban center radio could attract local business men or commuters to the resta urant. Also allowing people to make company bookings or reservations will help attract a wealthier target market, if they want to book the whole restaurant.To attract a good target population I may decide to set lowest contingent prices for my first wag, this will capture customers. Then I could raises prices and add sensitive meals to a next menu. To in reality find my target population I energize resolved to draw up a questionaire and need a few members of the public to fill it out to find out what they are interested in. The melodic line And The Product I have chosen to start a chinese themed restaurant and I will be selling both vegatarian dishes and meat dishes. I have considered starting the business near profound London, therefore aiming mostly for tourists as customers.The rent in the area is quite high so I have decided to hire just enough staff to cover floors. Staff will be trained internally by a manager, this will set high standards and will save money, in lik e manner staff will learn skills they need not irrelavant skills. I will have to ask a friend to design a high class menu, asking a friend to design the menu will save some money. I will decorate the restaurant depending on my questionaire results, but if I was aiming for a higher class and tourists I would use simple decoratives, at the same time different and unique.Pricing will differ from meal to meal, and also on demand and ingredients used. Location To find a suitable place to locate my restaurant I will need to look around certain areas for cheap affordable places. The place will need to be favourable to find and have easy access. I may need to look for areas new famous landmarks or sites, to attract tourists. Also location will effect availability of labour and how much salary will be. If located in a wealthy area salary will be higher. Promotion Advertising Well, I have decided to advertise in a local specialist magazine, and local paper.I chose these because they will al low me to complicate some information about the restaurant where as, if I was to advertise on radio not many words can be fitted in and it isnt visual. I need visual advertising so I could include a Map so customers can cut ths out and keep it so they do where to locate my restaurant. If I have the money I considered renting a billboard or producing posters to personate up in the local area. This will attract a larger audience if placed by busy roads or streets and I could also include a map, but they can not cut it out and refer to it. Sales PromotionI could have special lunch advances, or issue vouchers for the next time a customer visits they could get money off. I could also offer free dishes to promote new additions to the menu. This sort of promotion could make customers want to come back since they populate they are getting money off, or they exponent come back to try out new additions to the menu. Also this helps promote new additions to the menu so customers may want to order them next time. subscribe Marketing I am also going to post menus of the restaurant to local residences alerting them a restaurant is near by.This will include a map, a telephone number incase people might consider ordering a takeaway. This sort of marketing is quite effective and could draw alot of customers to my restaurant. normal Relations I could invite people from local papers and local magazines to taste my meals, asking them to import a review about the restaurant. If the public was to read about the reviews and the reviews are good people might come just to see if the crittics are right. This is quite effective but can also have disadvantages, if the food is not too good crittics will write bad things about the restaurant.

The Significance and Role of the Theme of Hospitality Essay Example for Free

The Signifi massce and Role of the Theme of Hospitality EssayIn antiqueatd Greece, when the world was still young and vastly unexplored, people relied on good faith in take strangers in their lands hoping that the favor shall also be repaid in signifier in the hereafter when they similarly shall travel. in that location were poor means of communication between tribes, cities or minor communities separated by a wide-eyed expanse of empty land and the open sea. Anyone who decides to set out on an epic tour to chartless territories can precisely trust the unspoken tradition of hospitality among people scattered in unfamiliar places. One can non depend solely on psycheal renown to be allowed nark in strange lands.Similarly, opus the fame and reputation of Odysseus did precede him throughout the lands, it was not so much because of his protuberance that helped him through his voyage. Rather it was due to the use of unconditional altruism which played an important r ole in Odysseuss travels. It is the principle of doing to others what one wishes that others do in re twisting. It is the unspoken bond of humanity among individuals who were then too few in the world and had each other to ask for assistance as brothers and comrades in the emergent world The theme of travel and wandering prevails in the Homers Epic, the Odyssey.After the fall of Troy, Odysseus with his teeny army set out to sail for plate. However, he was destined to suffer years of torment and torturing because Poseidon, among a number of other gods, wanted to pr yett him from ever succeeding while the rest of the gods in Mount Olympus pitied him and wanted him to succeed. Just the like the harsh and uninviting ocean storms, Odysseus fate was tossed and turned by the whims of these gods. He was subjected to numerous trials and tests during his protracted journey home until he finally reached Ithaca and proved to be seaworthy, so to speak, in all respects (Aylen, 1964).Yet trav el simply underscores the salient theme of hospitality during the antediluvian patriarch era. Travel was prevalent during that age of exploration and the growth of Western civilization. People traveled for commerce and workmanship including the exchange of goods and ideas. Trade routes were established specifically to satisfy a societys wants to go beyond their borders and establish different friendly relations with other states (Aylen, 1964). Trade routes were also developed to crystalize sure that voyage to and fro is very convenient, safe and fast.Along trade routes and other important nautical highways were small tribes peppered along the shorelines. One or two whitethorn be forceile and unaccommodating to seaf atomic number 18rs barely raze if most of them are highly suspicious of strangers, they still finesseed them with liberalness even extravagance (1964). To everybodys minds, it is most likely that people will await to route by routes and highways of exchange and its better to treat them well as opposed to driving them away and creating feud than friendship. A visitor today may be ones legion in the future. Likewise, a stranger that passes now might commence a good friend eventually.Hospitality, the ready and willing cordial welcome of clients from strange lands, made voyage in the ancient world possible and better. The desire for adventure, to travel and to discover new places will cede been a nightmare if people did not practice amicable attitudes to strangers. The benefits of be hospitable to seafarers outweigh the risks of treating strangers like friends into ones home. Put differently, the risk in turning away visitors is to a greater extent costly resource-wise than providing feasts and illimitable assistance to whoever is need of help (Aylen, 1964).It is current that the host, in order to translate goodwill, have to go the surmount of putting up expensive festive celebrations or apply the lift out of what little resource he may have in his storehouse, precisely these things are necessary costs before reaping the benefits of cosmos cordial to a stranger who might subsequently turn out to be a king or near rich merchant. Hospitality, in other words, is an investment in the future (1964). Ties of blood and friendship are created or destroyed by the practice of this tradition.Odysseus adventures and other incidental stories in Homers Odyssey record the importance of hospitality in the sparsely populated ancient world. The different ways in which he and his men were welcomed in strange lands spelled either good tidings or disaster for them as the guests of laurels and for the hosts. The mythical undertones that gird the motives of the hosts to give assistance in an ostentatious fashion merely attribute the aesthesis of the divine in an otherwise natural and practical way to create stronger and long-lasting friendships.Book deuce-ace of the epic, where Athena goaded Nestor to assist Telemachus in his military control, was an adornment. It supports the traditional claim that hospitality was completely authorise by the gods. Anyone who fails or transgresses this tradition had to answer to the gods. In the like vein, Nestor provided food, shelter and a mightily means of transportation for Telemachus, who was out in an important errand, upon the advice of the mentor god (Kitto, 1990). The fact that Nestor gave without incredulity is instructive on the point that any material gifts to the hosts are just as good as altar sacrifices to the gods.In other words, Nestor showed his best form of hospitality in consideration of accumulating favors from the gods, if not militate the possibility of incurring the wrath of the gods. Being hospitable had a two-pronged effect, one that redounds optimisticly to the host as a friend to the guest and the host as a favored individual in the eyes of the gods (Kitto, 1990). Subsequently in Book IV, Homer reveals subtly another good reason wherefore hospitality was an important element in the epic. At first, upon the arrival of Telemachus and Nestors son, a courier reported to Menelaus that there are two strangers here, two men who facial gestureas if they are descended from bully Zeus and asked elegantly, so tell me if we should, on their behalf, take their fast horses out of harness, or send them remove to go back near other host wholl welcome them as friends (Book IV, Lines 31-40). The herald was two being well-mannered and cautious at the same time. He apprises to Menelaus that visitors, who looked like Greeks, were at their doorsteps and awaited the kings book of instructions whether or not to accept them as guests or send them off to another place where they shall also be welcomed.The fact that the herald seemed a bit hesitant to allow the visitors in does not change magnitude the sense of hospitality in the epic. If anything, the question was addressed to the king taking into account the fact that the y were short engaged in other festivities. At any rate, Menelaus, hurriedly dispatched the notion and with playful chiding, told the messenger to waste ones time no longer in calling Telemachus and his companion and letting them in, saying Before today, Eteoneus, son of Boethous, you havent been a fool. But now you talk just like a silly child.For both of us a lot feasted on the hospitality of other men before we got back here, hoping that Zeus would give us some relief from later suffering (emphasis supplied). So unhitch those horses the strangers brought, and bring the men deep down, so they may dine (Book IV Lines 42-50). The lines in italics bespeak Menelaus anxious anticipation to finally have the opportunity to repay the favors he had been getting ever since he left field for Troy. Indeed, he has enjoyed the hospitality of strangers in different lands and now is the best time to return the favor to another stranger.It is in the hope of perpetuating the cycle of hospitalit y as a tradition which turns full circle in his acceptance of two strangers and shall be repeated in the future when Menelaus himself shall travel again. Also, it bears stressing that Menelaus had no idea who these strangers were before welcoming them in with such gusto. It was only when the strangers had entered and set correctly before the tables of festivity before Menelaus started to asked who they were and what brings them to his place adept after they shall have dine with him. To wit enjoy our food and once youve had your meal, well ask you who you are.For in you two your parents breeding has not been destroyedsince you are from a royal human stock, from god-nurtured kings who wield a scepter Worthless men could not catch men like you (Book IV, lines 61-67). More importantly, when Menelaus invoked Zeus in kind and in favor to justify the need to welcome the strangers in, the epic reveals yet another layer in the theme of hospitality (Kitto, 1990). Zeus was in reality in f act the god of travelers and of hospitality (1990). He favors those who treat visitors well and guests who behave themselves properly while being accommodated (1990).This reciprocity of kindness and courteousness is embodied in the traditional supposition of the Xenia, where both the host and the guest follow certain predetermined divine rules in terms of hospitality. The host must provide necessary assistance to his guests and treat him as a part of the household, whilst the guest must not desecrate the observe granted to him. The host must not ask impertinent questions or if he must, out of polite curiosity, it can only be done after the guest has fully settled himself in and at rest his needs.When the time comes for the guest to depart, the host shall, or regularly will, give a parting gift to squeeze the guest farewell and god-speed in his journey. Xenia is a Greek ancient custom of treating strangers as friends in the household. The practice of which has been so pervasive t hat it has partaken the nature of a ritual that still bears persuasive force even among modernistic societies in the Western world (1990). Otherwise, a person who does not observe the rite of the xenia or a good deal of hospitality, the consequences are dire either with respect to the gods fury or mens retribution (1990).On another note, a perusal of Menelaus and his subjects attitude towards their guests, who had an air of royalty and superiority, will uncover another property of the concept of hospitality. Curiously enough, both the messenger and Menelaus noticed a semblance between them and the two strangers. They both automatically assumed that Telemachus and his companion were of divine and royal origin. As such, they were moved to treat them to which their station in life properly deserves. A whole feast befitting a king was given in honor of Telemachus.In addition, arguing that Telemachus was not a king, his Greek appearance perhaps inspired a sense of kinship with Menelau s being both Greeks. Indeed, if men had a tendency to behave altruistically towards individuals who physically resembled them, they might indirectly be doing their own kind a huge favor by being hospitable to Greek strangers. Menelaus, like other Greeks, had a kin-like tendency to identify with strangers who closely resemble oneself physically. This kind of natural response would lead to the providential growth of ones race.At a time when Greeks moved around little or heavily throughout the region, chances are high that any random individual that pays a visit may be close kin to the host, not just in terms of ties of friendship but even through blood-lines. Thus, being nice to any stranger who look similar or appears to share the same qualities as one may possess, could have a positive survival value in the long run. In this sense, Homer seems to imply that being hospitable to strangers is more than just showing good manners and courtesy.In a time when the Greeks were holding off in vaders from their lands it is but wise to know your allies and treat them well, for in the off chance that the nation-states have to unite in battle against foreign belligerent armies, the person you welcome today might be the very person fighting with and for you in war. Menelaus, being a warmonger himself, knows this too well and at the sight of a fellow Greek in need of help, he had no qualms in giving him what he, as a member of a race, rightly deserves.Homer continues to wax different dimensions of hospitality in Books V-VIII which stresses the importance of Xenia and the concept of hospitality in the survival of Odysseus in his journey. At around this time, Odysseus has recently departed the place of Calypso. He set out to sail in a raft but was constantly being chivy by Poseidon who determined to kill him. Odysseus had been washed over to alien shores but was lucky enough to find people willing to give him some assistance.However, Homer casts a shadow of doubt as to the ver idical motives of the people who came to the aid of Odysseus. Upon Odysseus unplanned arrival at the land of the Phaeacians, he was met with several people who were question who he was. There is an air of foreboding and caution since in all appearances and circumstances Odysseus was a fall stranger. Athena while disguised as stranger admonished Odysseus that The people here are not well-disposed of strangersthey dont extend a friendly welcome to those from other lands, but put their trustin their fast ships to carry them across vast gulfs of the sea (Book VII, lines 40-45). Nonetheless, after Odysseus, who was then covered in mist which later dispersed, prostrated himself before the attendants inside the castle, he was welcomed to dine and sleep in the palace if only because they were wary of strangers but had a heart for those who pay homage properly viz. by being pious suppliants. The attendants of the palace were not as welcoming as the Greeks.Yet they gave him something to drink, clothe himself and sleep on until Alcinous the king would pass wise judgment on the best way to treat Odysseus. Thereafter, king Alcinous bid the Phaeacians to extend a little warmth of kindness to Odysseus before he sets out for his home again with a sacrifice to be made to Zeus. The king made it clear that in no way was Odysseus to be maltreat or harm precisely because for such a long time the gods have yet to show their true form and the stranger before them might be one of the gods.Odysseus was quick to reply that he was an ordinary man stranded and lost at sea. The wise and timely words of Odysseus gained the approval of everyone in the majestic palace. King Alocinous even offered his daughter in marriage so then their line would continue to produce wise men like him. At this point, Odysseus, with his cunning and resourcefulness, had finally earned not only the respect of the Phaeacians but his keep during his stay at the palace (Book VII, Lines 380-400).Later in Book VIII, the defect of hospitality shown by the Phaeacians is beginning to look more obvious. Athena knows well that the Phaeacians were not good with strangers and as such, in order to compel respect and surprise among them, Athena poured an amazing poise on him Odysseus, across his shoulders and his head and made him look taller and more powerful, so the Phaeacians would welcome him, and he would win from them respect and awe (Book VIII, Lines 18-24). Indeed, as it were, people are moved to show generousness and courtesy in varying levels of motivation.It could be purely out of the kindness of ones heart, the desire to be repaid in turn in the future, to help a kinsman, or it could well probably be shown out of respect, fear and awe. As in the case of Odysseus stay with the Phaeacians, he had nothing else but his wisdom and the guidance of Athena to merit the favorable reception welcome of his hosts. Although the Phaeacians were not famous for being so accommodating to strangers, they still observed the rituals of hospitality and Xenia by offering their guest a means to get back homefifty passpicked men of the finest aegir and a ship to sail with as well.On the part of the Odysseus as the guest of honor, when provoked into an experiment of skill and strength, did show some remarkable feats but spurned suggestions of having to wrestle with his host lest his fortunes may turn (Book VIII, 40). Thus far, Homer has shown how people of the ancient world have embraced and perceived hospitality as a part of their customs and way of life. Hospitality was presented as a tool to earn favors and forge relationships among men, and as an unconditional gift to which the reward is the sense of satisfaction from being able to lend a hand to those in need.However, hospitality may lend itself to abuse what with the fact that people seem to be kind and generous all the time. Such abuse of hospitality is not without a fitting punishment at the instance that a guest desecrates the honor of the host. Book IX of the epic, narrates Odysseus experience with the water flea. He recounts that when he left to check their ship his men wantonly killed a number of sheep in the midst and casually ate what they could grab their hands on. Odysseus had a share in the loot as well and even went inside the cave which was the house of the terrible Cyclops.But when the master of the house arrived, in trembling and fear-inspiring fashion, none of the supplications of Odysseus uncomplete his wise and calculated words had an effect to the Cyclops (Book IX, Lines 331-339). The Cyclops was angry because uninvited strangers ate some of his prized sheep and even slept on his abode. The Cyclops bellows that he was not afraid of Zeus. Thus, he had no business whatsoever neither had he any divine obligation to show kindness to the trespassers. He can do whatever he wanted with the strangers who were presently trapped inside the cave (Book IX, Lines 300-310).In the same breath, Home r attributed the inhospitality with the fact that Odysseus and his men failed to pay the proper respects to their host. They went on pillaging resources without asking for permission. The Cyclops would have been more lenient had they observed the rites as visitors. At any rate, the Cyclops is a being beyond the control of established rules and laws of men. This was a creature who did not answer to the gods. It was an independent and free-thinking risky brute that could do as he please without fear of incurring the wrath of the gods.Furthermore, the Cyclops did not fit the ideal host precisely because he had nothing to gain from feeding, clothing and accepting into his home strangers who come his way. At the least, strangers who pass by are nothing but piecemeal desserts to him. The Cyclops was only interested in entertainment and food, and cared little about the problems of stranded seafarers. Then again, as a host who had performed poorly in attending to his visitors, the Cyclops suffered his just punishment. Odysseus and his men crafted a scheme to escape and in the process gorged the only eye of the Cyclops, depriving him totally of the sense of sight.What worse punishment can there be to a Cyclops than to take from him his one eye for being inhospitable? The lack of hospitality in Book IX of the epic and in other parts signifies the untamed and wild aspects of the ancient world. It is true that there are many who are willing and able to render aid to strangers with such generosity and kindness. Yet it is equally true that there are some who are not so discriminating in helping out people in need. The ancient world has a collection of creatures and beings of this sort.goaded by selfishness and self-serving interest, they see little benefits in spending resources, time and energy to outsiders. Not even the divine and universal laws of gods and mens customs and traditions have the power to compel them to do the right thing. Such creatures are uncivilized an d nothing can be expected from them but hostility and danger. sage words can not trick them to do something against their brutish nature. As independent creatures, they rely on themselves for support and livelihood. Anyone who intrudes into their domain is readily met with a poor or lack of kind treatment.